Intelliworks | Connect with Purpose

Managing the Student for Life

Thu, 04 Feb 2010 14:37:00 EST

Higher ed institutions are using CRM tools to move students through the entire campus lifecycle�from recruitment and retention to alumni outreach and beyond.

Starfish, Intelliworks form partnership

Thu, 04 Feb 2010 14:36:00 EST

Bethesda-based Intelliworks Inc. and Arlington�s Starfish Retention Solutions Inc. have formed a partnership to recruit students to online learning and make sure they stay the course through graduation.

Call for Proposals: Intelliworks Users' Conference

Thu, 04 Feb 2010 14:36:00 EST

Personify Education 2010, the INTELLIWORKS users conference, offers a forum for enrollment and admissions professionals in higher education to connect, communicate and collaborate on the shared challenges facing their institutions. This unique venue offers those on the front lines of higher education a chance to learn best practices from their peers, plus tips on improving their relationship management and marketing efforts from both industry experts and the team at Intelliworks.

Chemeketa Community College Adopts Intelliworks CRM

Fri, 13 Nov 2009 08:25:00 EST

Chemeketa Community College in Salem, OR. has chosenIntelliworks' constituent relationship management application to expand its marketing and recruitment efforts. One of the first initiatives the college will work on with Intelliworks is increasing outreach to students who have been admitted but are not yet enrolled.

"Our enrollment numbers are rising," said James McNicholas, student recruitment coordinator for Chemeketa. "We want to help students and keep lines of communication open during the enrollment process. We understand that choosing a college can be tricky, Intelliworks will help us serve our customers."

Chemeketa Community College Adopts Intelliworks for Constituent Relationship Management

Mon, 02 Nov 2009 19:55:00 EST

Chemeketa Community College Adopts Intelliworks for Constituent Relationship Management

College to use CRM for Marketing and Recruitment to Cultivate Prospects from Inquiry to Enrollment

Rockville, MD – November 02, 2009 – Intelliworks, Inc., a leading provider of relationship management solutions for higher education, today announced that Chemeketa Community College of Salem, Ore. has chosen Intelliworks’ CRM to expand their marketing and recruitment efforts.

Chemeketa chose the Intelliworks solution because of its flexibility, user-friendly interface, and software-as-a-service delivery model which does not tax IT resources to implement and maintain.

“Our enrollment numbers are rising,” said James McNicholas, student recruitment coordinator for Chemeketa. ”We want to help students and keep lines of communication open during the enrollment process. We understand that choosing a college can be tricky, Intelliworks will help us serve our customers.”

One of the first initiatives Chemeketa will work on with Intelliworks is increasing outreach to students who have been admitted, but are not yet enrolled.

“Intelliworks’ marketing and analytics functionality will allow to Chemeketa Community College to monitor the return on investment for their marketing dollars,” said Intelliworks CEO, Todd Gibby. “In an increasingly competitive environment, it’s especially important for community colleges to have this insight. We’re confident that having effective CRM strategy, processes, and technology in place will not only help Chemeketa increase enrollments, but improve yield as well.”

Wheaton College Selects Intelliworks for Marketing and Admissions

Mon, 05 Oct 2009 09:45:00 EST

Wheaton College Selects Intelliworks for Marketing and Admissions Graduate Programs to use SaaS CRM built for Higher Education Rockville, MD � October 5, 2009 � Intelliworks, Inc., a leading provider of relationship management software for higher education, today announced that Wheaton College�s graduate admissions department has selected Intelliworks� CRM to manage relationships and marketing campaigns to prospective students. Wheaton College, located in Wheaton, IL, will use the Intelliworks solution to create automated communications plans to help guide prospective students through the enrollment lifecycle. They selected Intelliworks because it allowed the institution to consolidate several point systems into one comprehensive solution. �Before we chose Intelliworks, we had been using several different systems for our email and contact management needs,� said Julie Huebner, director of graduate admissions at Wheaton College. �We had a good process in place for following up with prospects, but we wanted to optimize our inquiry response and be able to leverage the information we collect across other marketing channels, such as email.� According to Huebner, Wheaton College intends to shift its resources away from more costly initiatives, such as print advertising and direct mail, and focus more on more cost-effective e-marketing tactics. Using Intelliworks� built in email marketing tools, the institution will be able to build detailed targets within the CRM to deliver personalized communications to prospects, as well as insert dynamic content that is relevant to each individual recipient. Additionally, the college will be able to track the response to email marketing campaigns to determine which messages are being read and delivering traffic to the institution. �As colleges and universities look to better manage their marketing budgets, many are shifting towards electronic communication. We�re pleased to help Wheaton College increase their reach in support of its institutional goals,� said Todd Gibby, CEO of Intelliworks.

Graduate! Philadelphia Selects Intelliworks to Connect Adult Learning Programs with Students

Mon, 03 Aug 2009 07:19:00 EST

Graduate! Philadelphia Selects Intelliworks to Connect Adult Learning Programs with Students

Partner Colleges and Universities to leverage Intelliworks CRM to manage outreach to adult student prospects across the Greater Philadelphia Region

Rockville, MD, and Philadelphia, PA – August 3, 2009 - Intelliworks, Inc., a leading provider of relationship management software for higher education, today announced a partnership with Graduate! Philadelphia to provide its CRM technology to higher education institutions across the Greater Philadelphia region to enable better prospect management, communications and outreach to adult learners. Graduate! Philadelphia connects students to accelerated programs that are designed especially for adults with some college experience, and supports them through graduation.

To provide optimal services and increase retention and completion rates, advisors at Graduate! Philadelphia’s 15 partner colleges and universities will use Intelliworks to manage day-to-day communications and report off of all their interactions with both prospective and enrolled students.

“We rely heavily on intensive data tracking to determine why the people we’re working with are going back to college and what qualities they’re looking for in a college,” said Hadass Sheffer, executive director, Graduate! Philadelphia. “Intelliworks has allowed us to consolidate a number of spreadsheets and homegrown solutions that we had used previously to track this information.”

College advisors throughout the Graduate! Philadelphia partner network will be using Intelliworks to manage contact with individuals and their employers, and send email marketing campaigns to constituents.

“Our advisors are delighted with the flexibility of the Intelliworks system and the ease with which they can pull reports and information about the students they’re working with,” adds Sheffer. “We hope this information will allow us to become much more granular with our communications and segment our outreach based on geography and areas of interest.”

Using Intelliworks, Graduate! Philadelphia’s partner colleges can now automate their responses to inbound inquiries and put eligible students on a communications plan to receive additional information about their programs.

“We’re proud to partner with an organization like Graduate! Philadelphia,” said Todd Gibby, CEO, Intelliworks. “Through improved efficiency in how they manage inbound and outbound communications with prospects, Graduate! Philadelphia and its partners will be better able to fulfill their mission to increase the number of adults with college degrees in the Greater Philadelphia region.”

About Graduate! Philadelphia

Graduate! Philadelphia is an initiative of the Philadelphia Workforce Investment Board and the United Way of Southeastern Pennsylvania to increase the number of working adults with college degrees in the Greater Philadelphia region. For more information, please visit www.GraduatePhiladelphia.org

About Intelliworks
Intelliworks enables enrollment and admissions professionals to make purposeful connections with students through its Web-based relationship management, marketing and recruitment services. Leading institutions around the globe leverage Intelliworks’ relationship management solutions for higher education to increase enrollment, enhance marketing performance and improve operational efficiency. For more information, visit, http://www.intelliworks.com

Intelliworks Introduces Online Chat Solution Integrated with CRM

Wed, 22 Jul 2009 11:37:00 EST

Intelliworks Introduces Online Chat Solution Integrated with CRM

By Dian Schaffhauser
07/22/09

Intelliworks has launched a new Web-based tool designed to optimize student service and inquiry management on college and university Web sites. Intelliworks Chat enables higher education admissions and enrollment departments to offer real-time responses to prospective student questions directly from their institution's Web site. The new program allows the institution to integrate those chat sessions with Intelliworks' constituent relationship management (CRM) system and attach cases to individual contact records. It's available as software-as-a-service or as a desktop application.

Intelliworks Chat allows users to:

Direct students to relevant Web content via "page push";
Respond to common questions with canned messages;
Select operator permissions and manage chats based on department or function;
Locate visitors instantly via Google Maps integration;
Connect chat with Google Analytics to see where chats are taking place;
See previous chats for return visitors.
Hide chat when offline or log inquiries via e-mail when chat is offline;
Control chat button visibility based on operator availability;
Ban users by cookie and IP address to avoid abuse;
Customize chat invitations and create multiple templates for each department;
Use pre- or post-chat surveys to collect information on constituents; and
Save and send chat transcripts with individual prospects.

The chats are protected with SSL encryption.

"In working with colleges and universities across the country we identified the need for better communications with prospective students across multiple channels. However, admissions and enrollment departments rarely have the resources to dedicate a full-time staff member to this kind of online communication." said Todd Gibby, Intelliworks CEO. "We found that existing chat solutions, while feature rich, offered difficult to use interfaces that made adoption among part-time chat agents difficult. We believe Intelliworks Chat will lower the barrier for many colleges and universities looking to engage students on their Web sites by providing higher education professionals with an intuitive interface for chatting and tracking interactions with prospects."

Looking for higher education technology products and services? Start here.

Wed, 22 Jul 2009 11:33:00 EST

SOCIAL MARKETING TOOL The Intelliworks Social Marketing application leverages Facebook with an admissions department�s constituent relationship management (CRM) system to provide a forum for reaching out to and building connections with prospective students. Used with a college or university�s Facebook fan page, the application allows users and their collegiate prospects to exchange responses, even private messaging, and compile all correspondence in one place. Users also can keep better track of managing fan pages and chats with followers and obtain reports on page activity. Pricing starts at $2,500. Check it out at www.intelliworks.com.

Intelliworks Introduces Online Chat Solution Integrated with CRM for Higher Education

Wed, 08 Jul 2009 08:56:00 EST

Intelliworks, Inc., a leading provider of relationship management software for higher education, today announced the launch of Intelliworks Chat, a new Web-based tool designed to optimize student service and inquiry management on college and university Web sites. Intelliworks Chat enables higher education admissions and enrollment departments to offer real-time responses to prospective student questions directly from their institution’s Web site. According to a recent presentation by Datamonitor, “Getting to the Good Stuff: A New Vision for CRM,” next generation constituent relationship management (CRM) requires specific features and capabilities. They add that multichannel CRM capabilities, like online chat, empower interactions to occur in multiple locations. Additionally, a report published in 2007 by the enrollment management consulting firm Noel-Levitz noted the importance of multichannel communication in e-recruitment stating, “Students are using an increasing array of media to communicate and receive information. Email and Web pages are still very important and probably the anchor of any e-recruitment program. But tools such as instant messaging, online chats, podcasts or virtual tours can greatly enhance the overall effectiveness of e-recruitment.” (Source: Noel-Levitz, James Tower, and the National Research Center for College and University Admissions) Intelliworks Chat delivers an intuitive administrative interface, plus a number of robust features and capabilities to help deliver a better online experience for prospective students, including the ability to: * Integrate chat sessions with Intelliworks CRM and attach cases to individual contact records. * Direct students to relevant Web content via "page push." * Protect the privacy of your chats with SSL encryption. * Quickly respond to common questions with canned messages. * Select operator permissions and manage chats based on department or function. * Locate visitors instantly via Google Maps integration. * Connect chat with Google Analytics to see where chats are taking place. * See previous chats for return visitors. * Hide chat when offline, or log inquiries via email when chat is offline. * Control chat button visibility based on operator availability. * Ban users by cookie and IP address to avoid abuse. * Customize chat invitations and create multiple templates for each department. * Use pre- or post-chat surveys to collect information on your constituents. * Save and send chat transcripts with individual prospects. Intelliworks Chat is delivered as a software-as-a-service solution that does not require additional hardware or software on the part of the institution. An optional desktop console is also available for chat agents. “In working with colleges and universities across the country we identified the need for better communications with prospective students across multiple channels. However, admissions and enrollment departments rarely have the resources to dedicate a full-time staff member to this kind of online communication,” said Todd Gibby, CEO, Intelliworks. “We found that existing chat solutions, while feature rich, offered difficult to use interfaces that made adoption amongst part-time chat agents difficult. We believe Intelliworks Chat will lower the barrier for many colleges and universities looking to engage students on their Web sites by providing higher education professionals with an intuitive interface for chatting and tracking interactions with prospects.”